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  • What motivates B2B technology firms to create new pieces of content? Do these motivations vary by business type and size? To find out, researchers surveyed 450 marketing executives who work for B2B or B2B-B2C hybrid technology companies.

  • The three most listened to podcasts in the United States are The Joe Rogan Experience, Crime Junkie, and The Daily, according to recent research.

  • This infographic looks at five AI image generator use cases for small businesses and explains the various way they can be of benefit.

  • Explore why focusing your organic content strategy on non-Google platforms is a smart move, and discover actionable steps to take. Learn more.

  • YouTube Shorts—content pieces that are 60 seconds long or less—now consistently get more engagement and views on the platform than longer videos, according to recent research.

  • This infographic looks at 10 key design areas to focus on to boost the quality of your visuals: color, typography, layout, callouts, space, illustration, iconography, data, proportion, and simplicity.

  • This infographic looks at how organizations can ensure brand consistency and efficient workflows as their content production increases.

  • Learn how to create a brand style guide that can make your rebranding efforts successful by maintaining consistency and trust. Discover more insights.

  • This infographic looks at five key areas where AI text generators can help small businesses: providing customer service, developing marketing copy, streamlining email inboxes, uncovering trends, and analyzing the competition.

  • A review of your website content—every text, picture, and multimedia displayed—is essential if you want to ensure it reaches your target audience and supports company goals. But how can you perform a review effectively? Follow these four steps.

  • Struggling with writer's block? Learn effective ways to overcome it and manage your deadlines. Read more.

  • Baby Boomers and Gen X are more likely to believe that the use of slang in email marketing damages brand image compared with Millennials and Gen Z, according to recent research.

  • Learn how AI is transforming sales enablement with these five practical tips. Improve your team's efficiency and effectiveness. Read more.

  • This infographic explores how the concept of rhythm—building a relationship between different elements to create harmony—can be applied to social media content.

  • Learn how to write concisely with these nine essential tips. Enhance your content's clarity and effectiveness. Read less here...

  • What are some of the key strategy, tech, and content trends shaping B2B marketing today? What will be tomorrow's trends? See finding from this LinkedIn and Ipsos survey of B2B marketing leaders.

  • Learn how to use virtual and hybrid events for effective B2B lead generation, from engaging content to data analytics. Read more.

  • Discover which types of marketing content are effective during the consideration stage for engaging potential customers and showcasing your expertise.

  • Simplify your marketing for increased effectiveness! Facing stressful content challenges, Optimizely combined people, processes, and technology to overcome their struggles. The result? Happier marketers and delighted customers. Hear how they did it in this free webinar. Sponsored by Optimizely.

  • Check out Semrush's favorite content marketing tools across 20 categories, including keyword analysis, project management, and writing assistants.