FILTERS

clear all

Content Type

Events

Topics

Recency

Time to Complete

Subject Matter Expert

RESULTS

Refine Search
Sort by:

  • Five Trends Reshaping B2B Marketing Leadership in 2023

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Strategy

    From an uncertain economy to new customer expectations, the B2B marketing function—and the job of the B2B CMO—is shifting, quickly. Here's how to make sure those changes lead to better marketing and faster growth.

  • How Confident Are Senior Marketers in Their Capabilities?

    Chart

    CONTENT TYPE: Chart | TOPIC: Marketing Strategy

    Among their many marketing and media capabilities, senior marketers are most confident in their ability to target customers and are least confident in their third-party data analyses, according to recent research.

  • Four Ways Marketers Can Increase Their Productivity

    Article

    CONTENT TYPE: Article | TOPIC: Career Development

    The trials of remote work and multiple meetings can make being productive more difficult than ever. Check out these four tips for increasing your productivity.

  • Three Ways to Help Women Join the Ranks of Agency Owners

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Management

    Women make great marketers. So why do so few of them own marketing agencies? This article presents possible ways to solve that problem.

  • Is Microlearning the Future of Workplace Training? [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Marketing Management

    Is microlearning—bite-sized curricula delivered within the normal flow of working—a better approach for workplace training compared with the traditional models of in-person events and lengthy online modules?

  • Unlearn So You Can Succeed: Why (And How) You Should Rewrite Your Playbook

    Article

    CONTENT TYPE: Article | TOPIC: Career Development

    It seems natural to move beyond ways of thinking that haven't worked. But business leaders also need to be able to let go of tactics that have worked in the past so they can start fresh in a new role.

  • Five Qualities of an Exceptional Social Media Manager [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

    This infographic covers the five qualities social media consultant Matt Navarra has seen in the most successful professionals: multitasking, geeking out on Internet culture, storytelling, risk-taking, and understanding human psychology.

  • 2023 Salary Guide: Pay Forecasts for Marketing, Content, and PR Positions

    Chart

    CONTENT TYPE: Chart | TOPIC: Career Development

    The median starting salary for a corporate chief marketing officer in the United States is expected to be $175,500 in 2023, according to recent research from Robert Half.

  • Delegation Tips From 10 Successful Leaders [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Marketing Management

    Effective delegation requires understanding which tasks and decisions need to be handed off and who is best suited within your organization to tackle them. This infographic covers delegation tips from 10 well-known entrepreneurs and executives.

  • The State of Ethnic Diversity in the Marketing Industry

    Chart

    CONTENT TYPE: Chart | TOPIC: Marketing Management

    The marketing and advertising industries are steadily becoming more ethnically diverse, though some segments are still significantly underrepresented in senior-level positions, according to recent research.

  • How Much Content Marketers Make: Salaries for Seven Positions

    Chart

    CONTENT TYPE: Chart | TOPIC: Career Development

    How much do content marketers make in 2022? To find out, Managing Editor surveyed 305 content marketers, most of whom are based in the United States.

  • 2023 Salary Guide: Must-Know Insights and Trends for Marketers

    Sponsored Article

    CONTENT TYPE: Sponsored Article | TOPIC: Marketing Management

    The proliferation of remote work and trends such as The Great Resignation have had a big impact on the job market. Check out what Robert Half learned from its latest survey about salaries, hiring, and ways to keep employees happy.

  • Resonate, Differentiate, and Substantiate: What Top Salespeople Do Differently

    Chart

    CONTENT TYPE: Chart | TOPIC: Career Development

    Top-performing salespeople are more likely to understand their buyers' need for value and make the case for value more strongly compared with their peers, according to recent research.

  • Upskilling Tips for Employees and Employers [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Career Development

    This infographic summarizes what upskilling is and covers upskilling tips for both employees and employers.

  • The Most (and Least) Innovative Cities in America [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Career Development

    Seattle is the most innovative city in America, according to a recent report from The Fabricator.

  • How to Build a Great Marketing Team in 2023: Paul Flaharty on Marketing Smarts [Podcast]

    Podcast

    CONTENT TYPE: Podcast | TOPIC: Marketing Management

    Host George B. Thomas and guest Paul Flaharty discuss how to build a great marketing team in 2023, including how important it is to your future success and how company leaders can stay a step ahead of their business needs.

  • Burned Out But Staying: The State of Today's Workforce [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Career Development

    Most workers say they are feeling burned out but still plan to stay at their current job next year, according to an infographic covering findings from a survey of more than 2,000 workers.

  • What Makes a Client Toxic? [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Marketing Management

    This infographic looks at the most common signs of a toxic client and breaks down which signs are seen most often by employees, managers, and business leaders.

  • Do You Really Need to Hold That Meeting? [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Marketing Management

    This infographic provides a flowchart showing when group meetings should be held and when you'd be better served taking a different approach, such as using a project management tool or sending an email.

  • What's Driving the 'Great Resignation': A Look at Why Workers Quit

    Chart

    CONTENT TYPE: Chart | TOPIC: Career Development

    Why have so many people quit their jobs over the past few years? Is this 'Great Resignation' simply a case of workers finding better opportunities within the same industry, or is something deeper going on?