Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why we've set up our resource page so you can search, refine, and find exactly what you're looking for. Start by filtering our full library to make your results more relevant. Or, enter a search term first to pinpoint just what you need.
CONTENT TYPE: Chart | TOPIC: Search
Gen Zers tend to have longer queries and are more likely to use certain words when searching online, according to recent research from Fractl.
CONTENT TYPE: Infographic | TOPIC: Management
Can a business succeed without competent employees? Highly unlikely. Yet, companies small and large tend to have relatively little control over retention of top talent. If they want to leave, they will. But little control doesn't mean no control.
CONTENT TYPE: Chart | TOPIC: Advertising & Promotions
The Super Bowl attracts a broad viewership of football fans and nonfans, and it is still watched primarily on televisions screens, according to recent research from AdColony.
CONTENT TYPE: Chart | TOPIC: Branding
How do people feel about some of the biggest logo changes of last year? Do they like the revamped version or the previous look?
CONTENT TYPE: Infographic | TOPIC: Customer Loyalty
Somewhere online—Google, Yelp, Facebook, Amazon, and so on—there are reviews of your product, service, or company. Some of those reviews are glowing, some are horribly negative, and some are in between. Here's how to handle reviewers and reviews of all kinds.
CONTENT TYPE: Chart | TOPIC: Content
You should expect to see more Art Deco references, astrological allusions, and flowery visuals in creative projects this year, according to recent research from Shutterstock.
CONTENT TYPE: Infographic | TOPIC: Social Media
If "go to where your customer are" is good advice—and it most likely is—then social media is a potentially invaluable medium for us marketers. Content is how we reach customers on social; this infographic lays out seven social media content trends you need to stay on top of.
Which terms related to content marketing are searched most on Google? Which hashtags are used most alongside #contentmarketing on Twitter?
CONTENT TYPE: Infographic | TOPIC: Career Management
Business travel—seeing the world and enjoying great food—is great. Except when it isn't. It turns out that business and leisure travel have differing effects on personal health and well-being, even though in both cases travel disrupts our daily routines.
CONTENT TYPE: Chart | TOPIC: Social Media
Micro-influencers overwhelmingly cite Instagram as their favorite social network for brand-sponsored collaborations, according to recent research from SocialPubli.
Most people say they don't have an opinion on whether Instagram should hide likes, according to recent research from The Manifest.
Marketers today can communicate with prospects and customers more effectively, instantly measure their efforts, and adjust priorities, workloads, and campaigns as needed. To keep up, however, teams must be able to pivot yet remain in sync, and align their efforts with company goals. But how? The answer is to go agile.
What are consumers' viewpoints regarding video on social media, and do marketers' social video approaches and priorities mesh with those viewpoints? These two infographics highlight trends and insights from both camps.
CONTENT TYPE: Chart | TOPIC: Career Management
Most companies plan to add new hires to their creative (i.e., non-technical) marketing teams in the first half of 2020, according to recent research from The Creative Group.
CONTENT TYPE: Chart | TOPIC: Marketing Strategy
A mobile device is the favorite toy of 44% of Generation Alpha children, according to recent research from Domain.me.
CONTENT TYPE: Infographic | TOPIC: Marketing Strategy
Major trends are reshaping business and society, including the way we live and work. That "we" includes not only customers but also marketers—we who venture out into that rapidly transforming world to do our job. To do it well, we need an understanding of the big picture. This infographic from McKinsey & Company can help.
CONTENT TYPE: Infographic | TOPIC: Email
To draw in and engage recipients—and result in more conversions—email-design innovations continue unabated. Which is why visually striking and technologically advanced emails will be the face of email design in 2020.
Most B2B marketers expect their firm's 2020 marketing spend to be roughly the same as it was in 2019, according to recent research from Sagefrog Marketing Group.
CONTENT TYPE: Infographic | TOPIC: Mobile
Compared with "tradigital" forms of marketing, such as email, messaging apps tend to enjoy far greater open rates. And because customers have growing levels of email fatigue, it makes even more sense to use messaging apps to reach your customers.
Most people are OK with social media influencers' promoting products—as long as the influencers actually use those products, according to recent research from Influence.co.
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