MarketingProfs PRO Enterprise Marketing Training
B2B Marketing Training for 20-2000+ that answers every question your team has.
(And even some they haven't thought of yet.)
"Great! I have all the money and people I need to execute my vision."
... said no marketing leader, ever.
Today’s marketers are now responsible for technology, demand generation, branding, communications, PR, AR, content generation, thought leadership, sales enablement, and so much more. It is understood and expected that marketers will track the real impact of their efforts on the pipeline and revenue. Teams are responsible for proving they are driving enormous pipeline numbers into the business—yet they are struggling more than ever.
According to a survey shared on MarketingWeek.com, more than half of marketers (53.8%) say they do not have a marketing-related academic or professional qualification of any kind. Furthermore, of those who said they have a marketing degree, just 32.2% found it very useful. And it’s no wonder. Marketing changes at lightning speed. Marketers must determine not only if the new strategies and platforms springing up regularly are a strategic fit for the business but also if they have the resources and budget to implement them. The most recent examples of such platforms include the audio-based social media app Clubhouse and the video-sharing app TikTok. No other discipline in your organization needs regular, defined, and measurable training in the same way that marketing does.
MarketingProfs PRO Enterprise training helps you break down silos, keep your best and brightest employees, and gain that respect at the executive table.
Like No One Else
With over 50 courses (and growing), a robust schedule of Master Classes and Bootcamps, free access to B2B Forum Online, optional add-on workshops and events and opportunities to not only learn from, but interact with the instructors, MarketingProfs training experience is like no one else on the planet.
A Tailored Learning Portal Built for Your Team
Your dedicated Account Manager will help guide you, communicate what's new for your team, schedule regular calls and provide monthly reporting on your team's progress. And, as your team's needs change, your portal can change with them.
MarketingProfs Marketing Skills Diagnostic assesses each marketer's baseline knowledge, recommends specific training content to bridge their individual, identified knowledge gaps, and charts their knowledge gain over time.
The learning center provides suggested easy-to-follow tracks your team can take in order to improve their skills in need of improvement.
Your team members can re-take the assessment as often as they like to see how their skills have improved and how they compare to other marketers.
While MarketingProfs offers free learning, only our PRO community gets access to special, interactive sessions with an always growing community of experts.
MarketingProfs CCO and Author of Everybody Writes, Ann Handley regularly checks in with our PRO community (from emceeing our B2B Forum to special live events in our PRO only Facebook page). And, her upcoming Writing Master Class launches this year.
Nick Westergaard helps marketers struggling to stand out in our crowded, distracted world. He is a strategist, speaker, author, and educator and the instructor of our upcoming Branding Master Class launching in July.
Kenda Macdonald is an international public speaker, a multi award-winning businesswoman, the author of the best-selling book Hack the Buyer Brain and the founder behavioral marketing automation. Her upcoming Marketing Automation Master Class launches this fall.
"Based on this class, we'll be turning to MarketingProfs more often for training."
"Highest value webinar I think I've ever attended. Jam-packed with insights and value."