About the Contributor

Contributed by Isadora Badi

• How to Gain Focus and Define Your Strategy: A Template

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  A well-defined strategy is vital for a team to understand what needs to be done and which areas need investment. ...

• 35 Ways to Grow Your Brand

  CONTENT TYPE: Article | ELEMENT: Strategy | TOPIC: Marketing Strategy

  Marketers, looking for ways to take your brand to the next level? Here are 35 ideas and examples of brands ...

• International Marketing: Three Steps to Muy Bueno

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Expanding into new markets abroad is never as easy as "translation." Instead, the key is "localization"—adapting a product or service ...