Heather O. : MarketingProfs Author

About the Contributor

Heather O.

Heather O. is a content specialist at Televerde, a purpose-driven global sales and marketing solutions provider that has been working with disempowered communities for 25 years, most notably hiring, training and empowering female inmates. Heather is one of a number of professional marketers working for Televerde from inside correctional facilities in Arizona and Indiana. She is a skilled marketer with a background in journalism and mass communications, sales development, and cause marketing.

Contributed by Heather O.

Can Your Content Marketing Compete? Trends for a Strong Strategy in 2019 and Beyond
CONTENT TYPE: Article | ELEMENT: Strategy | TOPIC: Marketing Content

Content marketing helps shape your company's place in the marketplace. The key to creating content that drives website visits, improves ...
How to Integrate Purpose Into Your B2B Content Strategy
CONTENT TYPE: Article | ELEMENT: Strategy | TOPIC: Marketing Strategy

To reach consumers and provide superior customer experiences, we need to deliver content that engages. Understanding what’s important to buyers ...