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Authored by Helena Bouchez
Five Ways to Find Out If You’re in the Wrong Tribe
Afiliation with the right tribe can result in access and support that would take years to create on your own. ...
10 Tips for Successful Media Appearances
Media appearances are essential if you want to build your personal brand and emerge as a recognized industry expert. Learn ...
Don't Believe These Three Small-Business Marketing Technology Myths
MarketingProfs blogger Helena Bouchez interviews Ramon Ray, author of “Technology Resources for Growing Businesses." He discusses the three most common ...
Five Ways to Ruin Your Content Strategy and Guarantee Its Failure
MarketingProfs blogger Helena Bouchez offers five common mistakes content marketers make in planning their strategy ... and gives advice on ...
Pep Up Your Presentations With Technology
MrketingProfs blogger Helena Bouchez shares tips from speaker and author Cheryl Cran regarding how to give presentations that pop and ...
Marketers: Call Them Agents of Change
MarketingProfs blogger Helena Bouchez interviews another Daily Fix blogger Elaine Fogel about the importance of letting clients know that change ...
3 Reasons Marketers Resist Specialization
MrketingProfs blogger Helena Bouchez share insights from Blair Enns of Win Without Pitching regarding the top 3 reasons why marketers ...
How Groupon Helped the Trenton Devils Heat Up Awareness
MarketingProfs blogger Helena Bouchez describes how the Trenton Devils hockey team used Groupon to get more fans and connect with ...
3 Questions to Ask When Planning Your Website
MarketingProfs blogger Helena Bouchez shares the most important questions to ask yourself when planning your blog and an excerpt from ...
Takeaways From Ad:Tech NY 2010
MarketingProfs blogger Helena Bouchez shares the highlights and lessons from Ad:Tech NY 2010.
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