Contributed by Helena Bouchez
- 10 Tips for Successful Media AppearancesMedia appearances are essential if you want to build your personal brand and emerge as a recognized industry expert. Learn ... 
- Pep Up Your Presentations With TechnologyMrketingProfs blogger Helena Bouchez shares tips from speaker and author Cheryl Cran regarding how to give presentations that pop and ... 
- Marketers: Call Them Agents of ChangeMarketingProfs blogger Helena Bouchez interviews another Daily Fix blogger Elaine Fogel about the importance of letting clients know that change ... 
- 3 Reasons Marketers Resist SpecializationMrketingProfs blogger Helena Bouchez share insights from Blair Enns of Win Without Pitching regarding the top 3 reasons why marketers ... 
- 3 Questions to Ask When Planning Your WebsiteMarketingProfs blogger Helena Bouchez shares the most important questions to ask yourself when planning your blog and an excerpt from ... 
- Takeaways From Ad:Tech NY 2010MarketingProfs blogger Helena Bouchez shares the highlights and lessons from Ad:Tech NY 2010. 
- Fascinate: 7 Triggers to Persuasion and CaptivationMarketingProfs blogger Helena Bouchez discusses the seven triggers of persuasion and captivation in the context of business. 
- 5 Web-Development Myths DebunkedMarketingProfs blogger Helena Bouchez shares web-development insights from an interview with Mark O'Brien, president of web-development company Newfangled. 
- Where’s Waldo? Get Found on LinkedInMrketingProfs blogger Helena Bouchez shares tips by LinkedIn black belt Mark Amtower about how to get found on LinkedIn. 
- 10 Tips for Generating New ProspectsMarketingProfs blogger Helena Bouchez shares 10 tips for generating new leads. 
- Fame: Show Why You're Different & Why Others Should CareMrketingProfs blogger Helena Bouchez discusses the "How to Fame" program. 
- 5 Tips for Interviews That Produce Great ContentMarketingProfs blogger Helena Bouchez shares five tips for asking questions for great content on your website or blog. 
- ROI: Marketing’s Best Frienemy"Marketers must become accountable for the effects of their marketing efforts on the bottom line and the success or failure ... 
- MarketingProfs B2B Forum 2010 Diary: From Tradeshow to Qualified LeadsThis post was written while sitting around the old horseshoe, waiting for Interactive Discussion Strategies for Making the Most of ... 
- MPB2B 2010 Diary: SEO and B2B MarketingMarketingProfs blogger Helena Bouchez writes the first in a series of posts from the B2B Forum 2010 and discusses SEO ... 
- 5 Insights Into Narrow PositioningMarketingProfs blogger Helena Bouchez shares five insights into narrow positioning by business consulting firm ReCourses. 
- Punchlines: What Marketing Can Learn From ComedyMarketingProfs blogger Helena Bouchez shares tips from business coach and comedian Tim Davis. 
- Is Your Presentation Style Out of Style?MarketingProfs blogger Helena Bouchez shares tips for a successful and dynamic presentation. 
- Get a Speaking Gig: How Event Producers Decide Who Gets OnstageGetting speaking gigs can be a mysterious and frustrating process, particularly if you don't have much experience. You know the ... 
 
 
