Most marketers (71%) plan to increase their content marketing budgets in 2014, according to a recent report from Curata.

A quarter of marketers plan to keep their content marketing budgets at the same levels as 2013, and just 4% plan to decrease spend.

The report was based on data from a survey of 502 marketers conducted in fall 2013, with 53% of respondents focused on B2B marketing, 12% on B2C, and 28% on both.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji