Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji

Authored by Ayaz Nanji

How Often Brands Send Marketing Emails

How often do companies send out marketing emails? Does the frequency vary by business size? To find out, The Manifest ... more
The 100 Most Popular Keywords on Google Search [Infographic]

Which keywords do people in the United States search for most on Google? To find out, Siege Media used the ... more
The Correlation Between Mobile Page Speed and Search Rankings

There is a significant correlation between fast mobile page load times and ranking toward the top of Google's mobile search ... more
Measuring Sponsorship ROI: Marketers' Favorite Metrics

Most marketers do not have a standardized process for measuring the return on investment of their sponsorships, according to recent ... more
The State of Marketing Technology in 2018

In 2018, nearly two-thirds (65%) of companies will increase their marketing technology budgets from 2017 levels, according to recent research ... more
The Biggest Barriers to Successful Marketing Attribution

Marketers say technology and data challenges are the biggest barriers to successful marketing attribution, according to recent research from Ascend2. more
How Job Candidates Evaluate Potential Employers

Job candidates say the factors most damaging to a potential employer's brand are a reputation for poor work-life balance and ... more
What Online Shoppers Value Most in Their Favorite Retailer [Infographic]

Online shoppers say the thing they value most in their favorite retailer or brand is trustworthiness, according to recent research ... more
SEO Pricing: How Much Agencies and Freelancers Charge

Most search engine optimization (SEO) agencies and specialists charge a monthly retainer for some or all of their services, according ... more
Email Benchmarks: 1Q18 Engagement and Subscriber Trends

Consumer engagement with brand emails increased in the first quarter of 2018 thanks to fewer messages in inboxes, according to ... more