Hiring managers for creative (nontechnical) marketing jobs value applicant resumes in a traditional format and place the most emphasis on interview performance for entry-level candidates, according to recent research from The Creative Group.
The report was based on data from a survey of 400 marketing executives who work for brands and agencies.
Some 74% of respondents say they prefer resumes in a traditional format; just 9% of hiring managers prefer social/online resumes; and only 9% prefer infographic resumes.
Marketing executives say interview performance is what matters most when evaluating entry-level candidates. The resume is the second most important factor, and previous experience is the third most important.
Check out the infographic for more findings from the research:
About the research: The report was based on data from a survey of 400 marketing executives who work for bands and agencies.
Continue reading "Landing a Marketing Job: What Matters to Hiring Managers [Infographic]" ... Read the full article
Subscribe today...it's free!
MarketingProfs provides thousands of marketing resources, entirely free!
Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.
You may like these other MarketingProfs articles related to Career Management:
- Don't Just Survive, Thrive: Hacks for High Performance by Cate Murden on Marketing Smarts [Podcast]
- The 3Cs of Marketing Success: Ride the Wave to Go Far in Work and Life
- The Big Challenge for Marketers and Marketing in 2021: Michael Barber on Marketing Smarts [Podcast]
- Tips for Building Career Resilience [Infographic]
- How to Stay Relevant at Your Marketing Organization During a Recession: Christina Del Villar on Marketing Smarts [Podcast]