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On March 8, 2013, the South by Southwest (SXSW) Conferences and Festivals will start rocking Austin with more than 1,000 conference sessions and 580 booths at its Interactive Festival alone. (SXSW also features the Film Festival and Music Festival, in mid-March.)

Sound overwhelming? SXSW can be—especially if you don't have a game plan. To help B2B marketers hit the places most relevant to them, Demandbase created an infographic, highlighting some of the must-see sessions for B2B marketers.

Among those sessions:

  • Saturday, March 9: Digital A-Z for B2B at the Four Seasons
  • Saturday, March 9: Enterprise Invades the Apps Playground at the Four Seasons
  • Monday, March 11: B2B Social Marketing: Blazing New Trails at the Sheraton Austin

Book signings to attend (at the Austin Convention Center, Ballroom G and Ballroom D foyer) include the following:

To find out more about the best meet-ups and parties for B2B marketers (as well as rockin' good restaurants), peruse the infographic:

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ABOUT THE AUTHOR

image of Verónica Jarski

Veronica Jarski is the Opinions editor and a senior writer at MarketingProfs. She can be reached at veronicaj@marketingprofs.com.

Twitter: @Veronica_Jarski


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