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Why are cats and bacon so absurdly popular on the Internet? Why aren't, say, puppies and ham as popular?

According the following infographic by Marketo, cats are popular for a few reasons; among them...

They're funny. Cravendale Milk created a commercial called "Cat With Thumbs," which led to an 8% increase in sales, a 10% increase in brand awareness, and 7 million YouTube views.

They're great for reintroducing brands to Millennials. A British Shorthair cat's photo helped launch Cheezburger.com. Now, the site boasts 3.6 million readers a month and it has raised more than $32 million from investors.

So, how much do people love cats? 30,400,00 Google searches are made for "cat" every month. Also racking up millions of searches every month is bacon.

Check out the following infographic to find out more about the startling popularity of cats and bacon and how marketers can harness that popularity.

cats and bacon infographic

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ABOUT THE AUTHOR
image of Verónica Jarski

Veronica Jarski is the Opinions editor and a senior writer at MarketingProfs. She can be reached at veronicaj@marketingprofs.com.

Twitter: @Veronica_Jarski