"Shopping cart abandonment is the main income killer for online retailers," according to the following FinancesOnline infographic.
Moreover, the average order size lost per abandoned cart is $100 or more.
The biggest reason for these abandoned carts is consumers' lack of trust.
"Only 65% of online shops display security information during the checkout process," states FinancesOnline.
So, how you can inspire trust in your customers when they shop on your website? One way is through site badges. "Trustmarks and security icons in the checkout phase helps visitors trust a site," states FinancesOnline.
To find out more about site badges, the top site badges, and how to boost online shoppers' trust, check out the infographic.
Continue reading "How to Build Customers' Trust and Boost Online Sales [Infographic]" ... Read the full article
MarketingProfs provides thousands of marketing resources, entirely free!
Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.
You may like these other MarketingProfs articles related to Sales: