Please accept all cookies to ensure proper website functionality. Set my cookie preferences

"Shopping cart abandonment is the main income killer for online retailers," according to the following FinancesOnline infographic.

Moreover, the average order size lost per abandoned cart is $100 or more.

The biggest reason for these abandoned carts is consumers' lack of trust.

"Only 65% of online shops display security information during the checkout process," states FinancesOnline.

So, how you can inspire trust in your customers when they shop on your website? One way is through site badges. "Trustmarks and security icons in the checkout phase helps visitors trust a site," states FinancesOnline.

To find out more about site badges, the top site badges, and how to boost online shoppers' trust, check out the infographic.

Sign up for free to read the full article. Continue reading "How to Build Customers' Trust and Boost Online Sales [Infographic]" ... Read the full article

Subscribe today...it's free!

MarketingProfs provides thousands of marketing resources, entirely free!

Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.

Already a member? Sign in now.

Sign in with your preferred account, below.


ABOUT THE AUTHOR

image of Verónica Jarski

Veronica Jarski is managing editor at Agorapulse and a former editor and senior writer at MarketingProfs.

Twitter: @Veronica_Jarski

LinkedIn: Veronica Jarski

Sales Resources

You may like these other MarketingProfs resources related to Sales.

10 Essential Skills for Salespeople [Infographic]

This infographic from RAIN Group looks at 10 skills that can help engage prospects, lead potential buyers through the purchasing process, and close sales.

The 10 Sales Behaviors That Are Deal-Breakers for B2B Buyers

B2B buyers say the sales behaviors that are the biggest deal-breakers are when a salesperson does not understand their business, talks too much, and is not supportive after a sale, according to recent research from Korn Ferry.

You Don't Close a Deal, You Open a Relationship

Today's business is no longer about getting new logos and ringing the sales bell—it's about keeping the customers you have. This article explains why closing a deal is only the first step in connecting with customers.

How the Pandemic Has Made It Harder to Close B2B Deals

Many B2B sellers say the COVID-19 pandemic has made it more difficult to close deals because buyers have put decisions on hold and/or reprioritized, according to recent research from Showpad.

Four Characteristics of Won Sales Deals

Sales deals that are won tend to have shorter time frames than lost deals, more email communication, more meetings, and more stakeholder involvement, according to recent research from People.ai.

The State of Sales Coaching

Some 45% of salespeople say they've received less coaching than usual or no coaching since moving to remote work, according to recent research from ringDNA.