Please accept all cookies to ensure proper website functionality. Set my cookie preferences

Snapchat has emerged from its murky roots to become a popular app with 100 million daily active users. So, should marketers now consider having a strategy for this video messaging app?

Check out these stats about Snapchat users from by NewsCred and Column Five.

Some 54% of users are on Snapchat daily; 32% users engage with the app 2-5 times a week.

"Even though Snapchat users are engaging with the app on a daily basis, most users aren't interacting with branded features, such as Snap Live Stories, Snap Discover Stories, or branded filters," states the infographic.

Find out more about Snapchat users by tapping or clicking on the infographic.

Sign up for free to read the full article. Continue reading "What Marketers Need to Know About Snapchat [Infographic]" ... Read the full article

Subscribe today...it's free!

MarketingProfs provides thousands of marketing resources, entirely free!

Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.

Already a member? Sign in now.

Loading...

ABOUT THE AUTHOR

image of Verónica Jarski

Veronica Jarski is the Opinions editor and a senior writer at MarketingProfs. She can be reached at veronicaj@marketingprofs.com.

Twitter: @Veronica_Jarski


MarketingProfs Partner