Real-World Education for Modern Marketers

Join Over 600,000 Marketing Professionals

Start here!
N E X T
Text:  A A

SEO Periodic Table of Link Building and Acquisition [Infographic]

by Laura Forer  |  
November 1, 2017
  |  2,741 views

Online marketing agency Indago Digital recently produced a periodic table of link building and acquisition tactics, which highlights some of the methods most commonly used by SEO and digital marketers to increase website visibility and traffic.

Working from the templates of previous guides, such as the Periodic Table of SEO Ranking Factors, Indago drew on experience from its in-house team of experts and specialists to categorize link-building and acquisition tactics by type and assign a score system of -2 through to +3 to rank them by SEO value.

The table is made up of three layers:

1. Link-begging pertains to low-level methods, which Indago has bucketed as paid, such as paid blogging and advertorials.

2. Link-building considers a variation of technical aspects, such as broken links and page interlinking, as well as local link tactics, including regional news submissions, directories, and forums.


3. Link-earning offers the highest yield for SEO and content specialists. Tactics included here are split between collaboration (e.g., business partners, influencers, bloggers, nonprofit, education, and Web mentions) and attraction (e.g., newsjacking, authorship, social, interactive, and communities).

To see the full table, just tap or click on the image:

 


Sign up for free to read the full article.Read the Full Article

Membership is required to access the full version of this how-to marketing article ... don't worry though, it's FREE!

WANT TO READ MORE?
SIGN UP TODAY ...
IT'S FREE!

We will never sell or rent your email address to anyone. We value your privacy. (We hate spam as much as you do.) See our privacy policy.

Sign in with one of your preferred accounts below:

Loading...

Laura Forer is a freelance writer, email and content strategist, and crossword puzzle enthusiast. She's an assistant editor at MarketingProfs, where she manages infographic submissions, among other things.

Rate this  

Overall rating

  • This has a 5 star rating
  • This has a 5 star rating
  • This has a 5 star rating
  • This has a 5 star rating
  • This has a 5 star rating
3 rating(s)

Add a Comment

Comments

  • by SEOLENART Mon Dec 25, 2017 via web

    It's awesome!

MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that MarketingProfs: Your data is secure with MarketingProfs SocialSafe!