Please accept all cookies to ensure proper website functionality. Set my cookie preferences

Every nine out of ten dollars in the fast-moving consumer goods (FMCG) industry come from online sales, according to an infographic by Grip, a Web-based software that automatically generates images at scale.

The infographic offers insights into the current state of e-commerce in FMCG, also known as CPG (consumer packaged goods), as well as why e-commerce is no longer just an option for FMCG (it's a must-have) and which verticals have seen the most growth.

With the rise of e-commerce, brands will require better ways to stand out online. The graphic highlights five ways companies can improve their online presence.

Among the suggestions are personalization, reclaiming shelf appeal, and improving customer service. 

To learn more about the role of e-commerce in CPG, check out the infographic:

Sign up for free to read the full article. Continue reading "The State of E-Commerce in Fast-Moving Consumer Goods [Infographic]" ... Read the full article

Subscribe today...it's free!

MarketingProfs provides thousands of marketing resources, entirely free!

Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.

Already a member? Sign in now.


ABOUT THE AUTHOR

image of Laura Forer

Laura Forer is a freelance writer, email and content strategist, and crossword puzzle enthusiast. She's an assistant editor at MarketingProfs, where she manages infographic submissions, among other things.