An economic downturn will come. That's a certainty. What's not certain is exactly when and how bad it will be. Will it be a recession—a depression?

And what are the signs of a downward-trending economy? What types of businesses are exceptions to the rule and actually do well during a downturn? Which businesses are non-cyclical and aren't particularly affected by economic ups and downs?

Finally, and perhaps most important, what can businesses do to stay afloat the next time the economy takes a turn for the worst?

Sign up for free to read the full article.

Take the first step (it's free).

Already a registered user? Sign in now.

Loading...

ABOUT THE AUTHOR
image of Vahe Habeshian

Vahe Habeshian is the director of publications at MarketingProfs and a longtime editor. Reach him via vahe@marketingprofs.com.

Twitter: @habesh