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B2B marketing is boring, right?

Not necessarily.

A recent infographic (below) from LinkedIn Marketing Solutions explores how B2B marketing can be fascinating—and even brilliant—when it's rooted in human emotions.

The piece looks at four emotionally compelling examples of B2B marketing, delves into their impact, and explains why each definitely isn't boring.

Check out the infographic:

4 Brilliant B2B marketing examples infographic

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image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji