What's so great about marketing automation?

Quite a lot, it turns out.

An infographic (below) from SalesIntel covers some of the many of automation's benefits for marketers, including saved time, increased efficiency, and better ROI.

The piece also looks at the five biggest myths concerning marketing automation.

Check out the infographic:

Marketing automation helps companies move forward infographic

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image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji