Please accept all cookies to ensure proper website functionality. Set my cookie preferences

What's so great about influencer marketing?

An infographic (below) from Americanoize provides 12 reasons why it can be a boon for brands.

The piece explores some of the key benefits of the approach, including its effectiveness in boosting awareness, credibility, and reach.

It also looks at influencer marketing budget trends.

Check out the infographic:

12 benefits of influencer marketing infographic 

Sign up for free to read the full article. Continue reading "12 Key Benefits of Influencer Marketing for Brands [Infographic]" ... Read the full article

Subscribe's free!

MarketingProfs provides thousands of marketing resources, entirely free!

Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.

Already a member? Sign in now.

Sign in with your preferred account, below.


image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji