Question

Topic: Branding

Brand Loyalty

Posted by Anonymous on 5/9/2004 at 6:24 PM ET 125 Points
How can I build up brand loyalty in a very conservative Market?
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RESPONSES

  • Posted by Blaine Wilkerson on 5/10/2004 at 9:51 AM Accepted
    When is comes to branding, strategy and brand loyalty, I like to examine and develop it from a humanistic approach.

    Think about the things which make a person loyal to YOU:

    Integrity
    Dependability
    LOYALTY TO OTHERS
    Honesty
    Confidence
    Consistancy
    Competence
    etc.

    Project those qualities onto your brand.

    Good luck!

    -- Jett Enterprises
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