Question

Topic: Branding

Note Card Design Assistance

Posted by Anonymous on 3/6/2006 at 10:46 PM ET 125 Points
I am in the process of finalizing a design for note cards / thank you cards (they will be blank inside for personal notes from sales reps and other employees). We want the design to be simple, and emphasis the logo, these will typically be used for contact with existing customers or prospects that have already been introduced to the company.

We are an IT consulting firm that changed our name about 18 months ago and we are still building recognition to the new name and brand.

The link below has three designs. Please comment on your favorite selection from this group. Note that the top two parallel our new business card design (the middle version most closely). The bottom version follows some print design work and the outer boarder on our website at www.locknet-inc.com.

[inactive link removed]

Note I have about an even split so far on company staff and people on the outside I have showed it to.

Thanks for your help!

Steve

[Moderator: Inactive link removed from post. 2/14/2011]
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RESPONSES

  • Posted by Carl Crawford on 3/7/2006 at 12:20 AM Accepted
    I like the third one. I also agree with the others members when they say that they are bland.
  • Posted on 3/7/2006 at 2:26 AM Accepted
    Number 3 but put some color into it.
    Maybe some green lines as on your website the locknet news button is colored.
    Regards,
    Wouter
    Some dots of red could help to.
    Blue and Yellow have always matched nicely.
  • Posted by telemoxie on 3/7/2006 at 8:59 AM Accepted
    I'm not a design guy, I'm a telemarketing guy, so please take my advice with a grain of salt...

    ... but from the Thank You note point of view, I don't like any of them. If you were to send me a Thank You note (for example, to thank me for this insightful comment) I would prefer seeing "Thank you" on the outside of the card than your logo.

    Again, I'm not a graphics guy, but for the thank you notes, I would consider leaving the logo off, maintaining the color scheme, adding "Thank you" to the outside... I would consider producing two cards, one a Thank Your card, the other with your logo more prominently displayed on the outside.
  • Posted by Frank Hurtte on 3/7/2006 at 10:41 AM Accepted
    Number 3 has the best overall feel and portrays a feeling of high tech...

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