Know-How Exchange : Branding

In the future, I recommend from posters with this type of question include in their request:
- what their company does
- what their ideal prospect is like (if B2B job title/ industry/ business size)
- what qty looking for & what budget
- how you intend to distribute
Everyone has an idea of what they can spend- you may know not what, but you'll know when you hear an out of line number.
Square Peg is right on. You may not know something personal, but you know their characteristics.
Here are some thoughts for executives: products that are exceptionally tactile will associate good feelings about the product with your company. A t-shirt means nothing to an executive, but a soft shirt is heavenly. On a smaller budget, find something that comes in a nice leather pouch, and leather bag tags are usually keepers to. Give away an Ironlock USB drive in a drawing to hit the Risk Mgmt. I have a leather jotter I keep in my car precisely because I like the feel. I'd like another because after replacing the pads, I've lost the pen (which is also a stylus).