Question

Topic: Branding

Marketing And Promotion For Product

Posted by Anonymous on 25 Points
Hi,

Luis again..

Was wondering what kind of marketing and promotion strategy did Mafia War, Farm Ville, etc did..

Notice that this kind of games, from day to day, it is so popular and even my sister addicted into it (farm ville).

Is there any article which i can read based on how they promote and marketing out the games?

Quite interesting to know this.. I am helping a company to promote IM (instant messaging features). Hope i can get some idea on the marketing and promotion on Mafia War and Farm Ville..


Thanks

Luis
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RESPONSES

  • Posted by Gail@PUBLISIDE on Accepted
    Games like Mafia War and Farmville did little to no marketing. Word spread virally. Friends saw friends play it and they started.

    If you have a product or service that appeals to a demographics need or want, as games seem to do on Facebook, start a viral campaign.

    Be colorful and fun.
  • Posted on Author
    Good idea.

    Thanks Gail@PUBLISIDE

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