Question

Topic: SEO/SEM

How Would You Search For Our Offering?

Posted by Anonymous on 3/12/2010 at 1:12 PM ET 125 Points
Zooppa.com is a web platform where brands post a creative brief for our creative community members (video producers, graphic designers, animators). The community will then produce advertising content in response to the brief. Creatives are incentivized by cash prizes listed with the brief, and winners are selected from hundreds of responses.

There are a few buzz words in our industry that have relatively low searches/month and we're currently optimizing our site.

If you wanted to find this kind of offering, what would you search for? In a few words what would you call it?
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted by SteveByrneMarketing on 3/12/2010 at 10:33 PM Accepted
    if you are asking for surface level keyword phrases ...

    post creative brief
    spec creative content
    cash creative solutions
    cash creative design
    respond creative brief
  • Posted by Jay Hamilton-Roth on 3/13/2010 at 9:21 AM Accepted
    advertising contest
    advertisers compete
  • Posted by telemoxie on 3/13/2010 at 1:11 PM Member
    are you looking for more creative community members, or are you looking for more brand managers?
  • Posted by telemoxie on 3/13/2010 at 6:53 PM Accepted
    since your idea is an innovative and novel approach, I doubt seriously that anyone is looking for the service you provide. If it were me, I would try to figure out the kind of things my target market (brand managers) look for (e.g. creating a marketing plan, calculating ROI) and then develop content to address their active needs and current searches rather then potential searches. This approach could earn you credibility and might open the door to evaluating new vendors.
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(SEO/SEM)