Know-How Exchange : Strategy

Don't:

"We'll collapse without your support"
"We're brand new"
"We're still working on what we want to accomplish"


Do:
Have a clear mission statement
Relate what you do to hot topics such as environment, battered women, education, innercity literacy, childhood diseases

Michael

Show and tell them:

* how much money you need, and what it will be used for;

* projected monthly income and expenses for at least 2-3 years (until the business is profitable), and quarterly after that, for a period of at least 5 years;

* what their return on investment will be, how long it will take them to recover their initial investment, and how much YOU stand to make on the deal (and when);

* what you believe the critical success factors are in your business;

* which of your assumptions/projections are most likely to happen, and what you'll do if you're off by 10%, 20%, 30% (Can be a sensitivity analysis, or a best-case, worst-case exploration);

* key elements of your marketing and business plan; and

* the management team, what they've done before, and why they are the right people for this business.

Don't say, "I've got a bomb and unless---“

Do say, "Don't bother investing in me, I'm not very good at explaining myself"

Do come back with a ton more detail and reassure us that this is not homework.

Thank you all so very much for your valuable feedback Now I definately have a plan to move ahead and would achieve ahat is required from me


K.B.Singh