Question

Topic: Branding

Wine Tasting Event

Posted by Anonymous on 9/2/2010 at 2:19 AM ET 25 Points
Our client would like to host a wine tasting event. they want this event to be different from the normal wine tasting party. something which will attract the targeted people to attend and remember the event. Moreover they would also like to give out a very special invitation. not like the conventional invitation card. something that the people will keep and remember.
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RESPONSES

  • Posted by Gail@PUBLISIDE on 9/2/2010 at 11:24 AM Accepted
    On way to make your invitation non-conventional is to have invites delivered with a modestly priced bottle of wine. If you have an unlimited budget, have the invitation information on the label of the bottle.
  • Posted on 9/8/2010 at 10:13 PM Author
    Well the purpose of this wine tasting event is to develop sales lead and also to promote the wine. The budget is quite limited but i will say is enough to run the show. Our client intend to target corporate people. The event have to be fabulous and glamorous. Different from all the wine tasting held before this.

  • Posted on 9/9/2010 at 3:10 PM Accepted
    I would suggest someone in a unique costume hand deliver the bottle of wine - and I absolutely LOVE the idea of having the wine label be the invitation. Great idea. If the theme of the party is "Carnival" have someone in a feathery costume deliver the bottles....same for any specific theme. If the delivery is extraordinary the turnout will likely be - it's all about building the anticipation for the event! Best of luck to you!
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