Question
Topic: SEO/SEM
I Wore A White Hat But It Is Turning Grey
Every decent SEO practitioner on the onset of their seo experience starts of with a white hat that could turn grey fairly quickly. How the heck do you stay away from the temptation of using black hat tactics when you see Google rewarding sites who do ? I know they will be caught eventually but they are reaping the rewards for years before they do. I feel guilt when submitting spam reports to G, makes me feel like a rat. Seriously who hasn't bought links? This dilemma really came about when I acquired an expiring domain with a lot of "Google trust" and now I am contemplating on either developing this (a lot of time, effort and financial commitments) or just doing a 301 redirect to one of my sites to benefit from the juice. Is this wrong? I know it is unethical but I've seen it done before.
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