Question

Topic: Branding

I Am Looking For A Website Tag Line

Posted by Anonymous on 4/29/2011 at 11:10 AM ET 125 Points
I am looking to create 2 new websites for construction companies. One is a building company that is a women owned business and the other is a commercial and residential construction business...more framing, decks remodels etc. I am trying to brand the company with a logo and tagline.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 4/29/2011 at 6:50 PM Accepted
    What do they specialize in? Besides women-owned business, what makes them better than their competition? Why SHOULD someone choose them? Also - what's the name of the company (we don't want to repeat any unnecessary words)?
  • Posted on 4/30/2011 at 10:29 AM Accepted
    Who is the target audience? What are you trying to communicate to that audience? Can you answer Jay's questions?

    It's pretty hard to come up with good taglines if we don't know (a) the name of the company, (b) who the target audience is, and (c) what important and unique benefit you offer your target audience.
  • Posted by mvaede on 5/1/2011 at 7:36 PM Accepted
    You say it's a tag-line to brand the company. So this will be used online, off-line, letter heads...... or only online ?

    Secondly, do you want integration with the logo - or are these two separate entities ??

    Some more background information to get our imaginative mojo going is needed. Thx,
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