Question
Topic: Research/Metrics
Please Help Newbie W/ Competitive Analysis
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My manager tasked me with writing an analysis of our competitors that is due in one week. I'm not sure how to go about when I'm brand new to this company and am not totally familiar with all the types of services they offer and have very little industry experience.
I can obviously identify the top five or three competitors in the space and look at what they list on their websites compared to what my company lists and talk to the people at our company about their perception of the competition but other than that I'm not really sure how best to complete this task in a week. <br /><br />
Any suggestions would be greatly appreciated. Thanks so much!