Question

Topic: Branding

Product Branding

Posted by Anonymous on 9/5/2013 at 10:45 AM ET 25 Points
how does global marketers brand products to meet the needs, wants and expectations of the global audience targeted, since customer needs and aspiration differ and socio-culture varies across borders on countries?


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RESPONSES

  • Posted by Jay Hamilton-Roth on 9/5/2013 at 11:12 AM Member
    This sounds like a homework assignment. If not, please explain the context of your question.
  • Posted by Gary Bloomer on 9/5/2013 at 6:21 PM Member
    Homework alert! Homework alert!
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