Question

Topic: Branding

Help With Self Branding In Real Estate!

Posted by roshondavlewis on 4/28/2015 at 10:25 AM ET 125 Points
Greetings!

I have been in real estate for over 5 years now. I have recently charged brokers & want to rebrand myself. I currently hold a license in 2 states and would like for the brand to be applicable to both states. I need branding, slogan & logo ideas.
Here is some info about me to help:
All inclusive,
One stop shop for mortgage, credit repair, & purchase
(I hv available resources for these services, I don't own the companies)
Tech savvy
Friendly
Trustworthy
Accountable
Dependable

HELP PLEASE :)

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RESPONSES

  • Posted by Gary Bloomer on 4/28/2015 at 10:36 AM Accepted
    As for a logo, you'll need a designer. In terms of what you do and who you offer it to, what kind of real estate do you offer? Commercial? Residential? Industrial? Small business?
  • Posted by Jay Hamilton-Roth on 4/28/2015 at 10:59 AM Accepted
    Since most other brokers would likely describe themselves as "friendly, trustworthy, accountable, and dependable" - and since being "tech savvy" isn't something that obviously improves the quality of the experience for either buyers or sellers, could you describe what makes you a standout (in the eyes of your clients) compared to other brokers?
  • Posted by roshondavlewis on 4/28/2015 at 11:00 AM Author
    I spealize in residential. I'm looking for logo theme ideas of that makes sense, not the actual logo its self.
  • Posted by roshondavlewis on 4/28/2015 at 11:02 AM Author
    I am the go to for he "harder to close" deals. There has not been a deal that I can not get done. Even if it means cutting the commission or longer waits to close. I don't lose deals
  • Posted on 4/28/2015 at 4:52 PM Accepted
    So forget all the features that everyone can claim. Instead promise a bold, compelling benefit.

    "I'll close your deal. Guaranteed"

    "I'll sell your house. Guaranteed."
  • Posted by Shelley Ryan on 5/12/2015 at 7:19 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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