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Increase Footfall Store
8/29/2018 at 7:41 AM ET
I am assign to write strategy to increase footfall for Store mainly displays outdoor furniture, kitchen electronics, drills, bathroom wares etc.
Any ideas to be highlighted while writing strategies.
I have still following points in my mind as budget is limited:
1- Social Media campaign for Mega Sales
2- Car reward
3- bringing footfall through loyalty program partners
Please advise me accordingly,
8/29/2018 at 8:42 AM
Why is budget limited?
What has been attempted before? What was the outcome?
What region? What target audience?
What is traffic low?
What is the competition doing/offering that you're not?
8/31/2018 at 8:26 PM
Further questions to add to above: (or reworded)
Why is footfall slow/low?
Does a car bring in your target audience? <> and return visits? Keep any 'rewards' related to your stores theme...
If Mega Sale used; to what point? traffic only? Once that tactic is used; there is little one can do to recoup your reputation
In today's world, you gotta begin looking a matters from your consumers eyes...what do they want to bring them into your stores? People are not logical buyers, they purchase on emotions.
You may be better serving up a soiree; VIP's of the community; celebs, politicians...the key: ensure all the media you can get to come; the potential publicity. Others to hobnob with the great and near great.
Evolve a store party theme and start...
9/18/2018 at 12:20 PM
I am closing this question since there hasn't been much recent activity.
Thanks for participating!
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