Question

Topic: Branding

Group Biz Name For Marketing & Branding

Posted by tammie on 125 Points
We are five independently owned and operated businesses that focus on Bridal. While maintaining our independent businesses/logos we want to also have a name for the group in order to market and network together.

We are working out of the same building. The location is a well known, high end Bridal boutique. Our building is an old, beautiful building in the heart of Stockton, Ca.

The idea is the best of the best all in one place to help you have the perfect wedding day. The businesses currently are Bridal Bridal Salon, Salon Liana Bridal Stylist, Annaleisa’s Table & Floral, Mid Town Creperie Catering and we are anxiously awaiting a photographer.
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RESPONSES

  • Posted by Jay Hamilton-Roth on Accepted
    Can you leverage the name of the building in your business name? If so, what is it?
  • Posted by mgoodman on Accepted
    Stockton Bridal Center

  • Posted by Peter (henna gaijin) on Accepted
    I like the idea of naming the building something along the lines of Mgoodman's suggestion of "Stockton Bridal Center", and then keeping your individual company names. Kind of like how San Francisco has a building named the San Francisco Design Center. Meant to be one-stop shops for people doing designs - designers, show rooms, etc. all in one place.

    Challenging if the building has a lot of businesses not related to bridal.
  • Posted by cookmarketing@gmail. on Accepted
    Stockton Bridal Center
    It's all here. At your service.
  • Posted by tammie on Author
    Thank you everyone for the ideas! The building idea really has come to the forefront. Our building is on the corner of Pacific Avenue and Tuxedo Court. Our property owner says it hasn’t been known by a name in 50 years. He said to name t... and suggested “Tuxedo Court Building” or “Tuxedo Block” which if course is amazing to tie into bridal. And yes, we have tuxedos! Another idea came up because of our shopping district. The district is called The Miracle Mile. Someone suggested “Married On The Mile” as a networking name. They thought is would be a great hashtag too. Thoughts anyone?!?! We really want to do it right! #marriedonthemile
  • Posted by Shelley Ryan on Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs

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