Question

Topic: Strategy

Making Proposal To Medical Health Centre

Posted by Anonymous on 250 Points
Hi everyone

I want to make a proposal to medical health centre on using essential oils in their buildings and maybe, patients. Since at USA medical centre already using essential oils, I want to approach Malaysia- my country. So far only one private hospital using essential oils as part of their treatments.

What I should prepared because this would be my first time.

Thank you

Regards
Sarah
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RESPONSES

  • Posted by Jay Hamilton-Roth on Accepted
    I'd first research the companies that sell essential oils to USA clients. What literature/case studies do they offer.

    Then, I'd be sure that the the products you're selling are equivalent in quality to those in the USA.

    I'd set up some informational interviews decision makers to understand the issues they'd face with selling the concept within their organization (is it price? cultural? legal?).

    Finally, I'd create literature that addresses their concerns and share similar literature/studies with prospective clients.
  • Posted by mgoodman on Accepted
    I would follow the steps Jay has outlined (above). Then construct a presentation around what you learned and how the medical health center will benefit from your products/services. Don't get into the weeds of how you'll work with them, delivery details, etc. Stick with the compelling and unique benefit they will realize.
  • Posted on Author
    Thank you! :)

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