Question
Topic: Strategy
How To Turn Software License To Subscription?
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I currently sell my software for $750, per user license. This is perpetual license, and every year they pay 20% for maintenance. More and more customers are asking about subscription model.
I'm looking for successful stories of transitioning from perpetual software license to subscription model - not Adobe, but small software vendors, distributors, without millions of customers. Looking for pricing ideas, how to 'sell' new idea to customers.
Thanks for any suggestions how to do it, what to be careful of. Any feedback is appreciated.
JD