Know-How Exchange : SEO/SEM

Hi everyone,

I’m experiencing a sudden and noticeable drop in organic traffic across several of my pages, and I’m trying to diagnose what’s actually causing it. I haven’t made major changes to my site structure, URLs, or content during this period, so the decline feels unexpected.

Here’s what I’ve checked so far:

No manual penalties showing in Search Console

No crawling or indexing errors

Core Web Vitals are stable

No major content removals or on-page changes

Backlink profile looks mostly unchanged

Because this happened quite suddenly, I’m wondering if it could be:

A Google algorithm update

Competitors outranking me with new content

Decline in keyword search volume

Technical issues I may have missed (canonical tags, robots.txt, redirects, etc.)

Duplicate content concerns

Lower-quality or toxic backlinks affecting the domain

If you were troubleshooting this situation, what would you check first, and what are the most common causes of sudden SEO traffic drops in your experience?

I’d appreciate guidance from experts who’ve handled similar declines and know what signs to look for beyond the basics.

Thanks in advance for any insights!