Question

Topic: Strategy

How To Create An Roi Report For A Radio Satellite?

Posted by Anonymous on 125 Points
I have to create an ROI report to include the following.

As a starting point, a typical situation would be marketing communications wants to sponsor a radio station promotion to drive traffic and sales but needs an equipment vendor to pay for the promotion. The vendor needs to understand their ROI before they’ll commit to the funding…how do you go about providing the vendor with their RO!?

Any information that any can supply would be greatly appreciated. I am attempting to get this new job in marketing. Thanks in advance for all of the help.
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