As podcast listenership continues to grow, marketers at organizations of all shapes and sizes are taking notice. With users being able to listen at any time and anywhere, podcasting is an easy way to extend your brand and reach new audiences.
In this PRO seminar, we'll walk you through how to get started in podcasting—from understanding its current state to the mechanics and equipment needed to begin. You'll learn how to develop a podcast that both aligns with your brand promise and engages your audience. We'll also share techniques on how to turn your current listeners into brand advocates, and you'll walk away with actionable tips you can start using right away to take your podcast from good to great.
THIS WEBINAR FEATURES:
Nick Westergaard is chief brand strategist and founder of Brand Driven Digital and the author of Brand Now and Get Scrappy: Smarter Digital Marketing for Businesses Big and Small.
LinkedIn: Nick Wesergaard