I started a new job last week at HP as Vice President, Marketing for its Digital Photography and Entertainment businesses. Think digital cameras, photo compact printers, Snapfish, retail photofinishing and DVD on demand.
I am very excited by the tremendous growth opportunities in all these businesses for HP and by the market disruptions that digital technologies provide us. I look forward to leveraging my customer centricity and web 2.0 experiences to compete with the likes of Kodak.
So here are my recommendations for your summer vacation shopping:
- Digital camera r937 (available this summer): this 8-megapixel camera has the largest touch screen interface (3.6inch) of ANY camera on the market. This allows you to apply creative touches, easily tag photos, add e-mail addresses for easy sharing and create slide shows .... all in the camera. The digital camera includes the latest HP Design Gallery features such as in-camera red-eye removal, pet-eye fix and the famous slimming feature. Don't forget to buy a few accessories!
- HP Photosmart 475 Compact Photo Printer: This compact printer is the only printer of its kind: it allows you to store up to 1,000 photos! It also lets you print true-to-life 5 x 7" photos, as well as 4 x 6"s and panoramas.
- Snapfish: Register for the best value in photography (12c each 4x6 print) and benefit from the summer sale with 30% off all gifts
- Visit our Photosmart studios, for example at Albertsons in Huntington Beach. *Update* - Find the HP retail photo service closest to you to quickly create fun photo products here.
- Download a few movies at Walmart.com
The obvious next question is: what should I do with my blog? I welcome your thoughts, suggestions, feedback, and advice on the following questions:
- What topics should I cover? Web 2.0 marketing, digital photography trends, our new products and ventures, all of the above?
- Should I be more "aggressive" in challenging competitive claims?
- Which name shall I give the blog?
I cannot wait to hear your thoughts.
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