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  • MarketingProfs B2B Forum

    Event

    CONTENT TYPE: Event | TOPIC: Event Marketing

    B2B Forum is the ultimate destination for marketers to discover how to drive growth, elevate brand reputation, prove ROI, and stay ahead of the ever-changing marketing curve. Featuring dozens of sessions, workshops, shenanigans, and more. Are you ready to experience the magic?

  • Planning and Preparation for Effective Agentic AI

    PRO Webinar

    CONTENT TYPE: PRO Webinar | TOPIC: Artificial Intelligence

    If you're babysitting the machine, you're not using an agent. Chris Penn maps the five levels of AI enablement and shows you how to delegate real marketing work—like building an email campaign from scratch—to AI that runs autonomously.

  • Pipeline Growth & Alignment: Practical Playbooks for Unified Revenue Teams

    Friday Forum

    CONTENT TYPE: Friday Forum | TOPIC: Marketing Content

    More pipeline. Better alignment. Smarter growth. Get the playbooks, workflows, and frameworks you need to move faster—from content that Sales actually uses to customers who are ready to buy again. Sponsored by ZoomInfo.

  • From Idea to Live App: Vibe Coding for Marketers

    PRO Webinar

    CONTENT TYPE: PRO Webinar | TOPIC: Artificial Intelligence

    What if you could build your own marketing tools without writing a single line of code? With vibe coding, you describe what you want in plain English and AI handles the build. Watch a Chrome extension go from idea to live product in real time.

  • Using AI to Understand Buyers and Build Better Campaigns

    PRO Webinar

    CONTENT TYPE: PRO Webinar | TOPIC: Artificial Intelligence

    Most marketers use AI to write faster. This session shows you how to use AI to think smarter. Walk through a real workflow—from voice-of-customer research to buying-committee mapping to campaign planning—with actual tools and prompts.

  • Training AI on Your Brand

    Webinar

    CONTENT TYPE: Webinar | TOPIC: Artificial Intelligence

    How can you turn AI from just another tech tool into a reliable, on-brand marketing teammate? Train it on your brand! Join us for this free mini workshop as author and content marketing strategist Erika Heald shows you the exact steps—not high-level theory. You'll learn how to use structured inputs and repeatable workflows to get AI on point, so your whole team can get up and running immediately.

  • Cross-Channel Attribution That Drives Growth

    Sponsored Webinar

    CONTENT TYPE: Sponsored Webinar | TOPIC: Measurement & Analytics

    Last-click attribution is only telling part of the story, and the missing chapters could be costing you budget and credibility. Join us and finally see what's really driving growth across every channel. Sponsored by StackAdapt.

  • Building Marketing Automation with AI and Google Workspace

    PRO Webinar

    CONTENT TYPE: PRO Webinar | TOPIC: Artificial Intelligence

    No IT ticket. No dev team. No problem. Phoenix Harvey built a fully automated workflow inside Google Workspace using everyday tools–like Forms, Docs, and Sheets–plus AI as her coding partner. Learn how to do the same with your own repeatable workflows.

  • You're Not Asking Enough of Your Merch

    Sponsored Webinar

    CONTENT TYPE: Sponsored Webinar | TOPIC: Branding

    Your merch program is working harder than you think—or it should be. Join us to discover how smart brands use merch to move leads, retain customers, and build real loyalty. Sponsored by Stran.

  • From Idea to Post in 15 Minutes: Building a Repeatable AI Social Media System

    PRO Webinar

    CONTENT TYPE: PRO Webinar | TOPIC: Artificial Intelligence

    Blank page? Not anymore. Learn how to combine Canva's AI tools with a Brand Voice Builder to go from idea to published post in minutes—without sounding like everyone else. A repeatable system you can use immediately.

  • Campaign Management Friday Forum

    Friday Forum

    CONTENT TYPE: Friday Forum | TOPIC: Marketing Strategy

    Your campaigns are running—but are they driving revenue? Join three expert sessions to learn how to build smarter campaign workflows, eliminate execution bottlenecks with AI, and connect every campaign to the pipeline and revenue numbers leadership actually cares about. Sponsored by Wrike.

  • Building (and Actually Using) an AI Sales Coach That Closes Deals

    PRO Webinar

    CONTENT TYPE: PRO Webinar | TOPIC: Artificial Intelligence

    B2B marketers are asked to drive revenue. Here's how AI helps. Learn to build a custom sales bot that can help you handle objections in real time and close deals faster—even if you've never thought of yourself as a salesperson.

  • Building (and Actually Using) an AI Sales Coach That Closes Deals

    Webinar

    CONTENT TYPE: Webinar | TOPIC: Artificial Intelligence

    B2B marketers are asked to drive revenue. Here's how AI helps. Learn to build a custom sales bot that can help you handle objections in real time and close deals faster—even if you've never thought of yourself as a salesperson. Free session from the AI Use Cases for Marketers series, sponsored by AdRoll.

  • To What Extent Is Real-Time Data Powering Marketing Investments?

    Chart

    CONTENT TYPE: Chart | TOPIC: Measurement & Analytics

    Only a quarter of senior marketers say their team's investments are fully driven by unified, real-time data, according to recent research.

  • The 100 Most Valuable Global Brands in 2026 [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

    Google is the world’s most valuable brand in 2026, with a value of $1.5 trillion, according to recent research.

  • The Psychology of Physical Marketing: Why Tangible Touchpoints Still Win in a Digital World

    Sponsored Article

    CONTENT TYPE: Sponsored Article | TOPIC: Advertising & Promotions

    Physical marketing captures attention, strengthens memory, builds trust, and creates emotional connections that digital channels often miss. Learn how to combine tactile and digital experiences for stronger results. Read more

  • The Anatomy of a Compelling Market Story

    Article

    CONTENT TYPE: Article | TOPIC: Writing

    Strategic storytelling helps companies simplify complexity, build trust, align teams, and influence markets. Learn how powerful narratives position customers as heroes and drive business growth. Read more

  • AI Update, June 5, 2026: AI News and Views From the Past Week

    Article

    CONTENT TYPE: Article | TOPIC: Artificial Intelligence

    Catch up on select AI news and developments since Friday, May 29. Stay in the know.

  • Build the Brain, Then the Agents: How B2B Marketing Leaders Turn AI Into Real Pipeline

    Sponsored Webinar

    CONTENT TYPE: Sponsored Webinar | TOPIC: Artificial Intelligence

    Still running AI experiments that go nowhere? Marketing teams that are actually pulling ahead aren't testing more tools—they're building a smarter foundation. Learn how to build a unified GTM brain and deploy agents that move the pipeline needle. Sponsored by Interrupt Agents and Glean.

  • Three Things to Fix Now That the Enterprise B2B Funnel Is a Martini Pipeline

    Article

    CONTENT TYPE: Article | TOPIC: Demand Generation

    AI is reshaping B2B buying before prospects ever reach sales. Learn how to audit LLM visibility, align messaging, and structure proof that influences shortlist decisions. Read more