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CONTENT TYPE: Chart | TOPIC: Branding

Which B2B brands have the highest brand value in 2025? Which have the strongest perceived brand equity? To find out, researchers analyzed the value and strength of thousands of B2B brands.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

This infographic looks at the top pipeline growth challenges facing B2B marketers, six common characteristics of high-performing revenue marketing teams, and other key insights from a recent research report.

CONTENT TYPE: Infographic | TOPIC: Artificial Intelligence

Which human resources tasks does AI make easier? Which ones is it not ready to handle? How do employees feel about AI being used for HR?

CONTENT TYPE: Chart | TOPIC: Marketing Strategy

Fully 84% of consumers in the United States say they've opted in to receive texts from at least one business, up from 62% in 2021, according to recent research.

CONTENT TYPE: Chart | TOPIC: Martech

What are the most common challenges that businesses face with martech implementations? What can teams do differently to avoid unsuccessful implementations?

CONTENT TYPE: Infographic | TOPIC: Branding

Trader Joe's, Patagonia, and Microsoft are the companies with the best reputations among consumers in the United States, according to a recent poll.

CONTENT TYPE: Infographic | TOPIC: Artificial Intelligence

This infographic covers ChatGPT prompts that marketers can use to generate content for nine common situations.

CONTENT TYPE: Chart | TOPIC: Artificial Intelligence

Some 62% of market researchers say their team is now using generative AI tools, up 23 percentage points from 2024, according to recent research from Market Research Institute International.