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CONTENT TYPE: Infographic | TOPIC: Email Marketing
By parsing your email list well and focusing on the segments that really matter, you can boost relevance and effectiveness. This infographic covers the key ones to focus on.
CONTENT TYPE: Infographic | TOPIC: Websites
This infographic explores exactly what you need to do to launch a successful website, from making a great impression to converting visitors.
CONTENT TYPE: Chart | TOPIC: Advertising & Promotions
Which groups are overrepresented and underrepresented in video ads? To find out, Extreme Reach analyzed more than 1 million video ads deployed to linear and digital platforms in North America in 2022.
CONTENT TYPE: Chart | TOPIC: Branding
People increasingly want brand messaging to be motivational and reassuring, according to recent research from Attest.
Do you feel like running for the hills when you receive a work email asking you to "circle back"? You're not alone. This infographic covers 11 of those sorts of corporate jargon phrases that should be avoided.
CONTENT TYPE: Infographic | TOPIC: Marketing Management
Is microlearning—bite-sized curricula delivered within the normal flow of working—a better approach for workplace training compared with the traditional models of in-person events and lengthy online modules?
CONTENT TYPE: Chart | TOPIC: Marketing Strategy
Senior marketers say demands for ROI, work-from-home issues, and macroeconomic concerns are among the many work worries that keep them up at night, according to recent research.
CONTENT TYPE: Chart | TOPIC: Social Media Marketing
Marketers say their top concern about Twitter is that hate speech will become more prevalent, according to recent research from Capterra.
CONTENT TYPE: Infographic | TOPIC: Social Media Marketing
This infographic covers the five qualities social media consultant Matt Navarra has seen in the most successful professionals: multitasking, geeking out on Internet culture, storytelling, risk-taking, and understanding human psychology.
CONTENT TYPE: Chart | TOPIC: Public Relations
Members of the media say the characteristic they appreciate most in PR professionals is understanding what journalists need, and the characteristic that needs the most improvement is also understanding what journalists need.
CONTENT TYPE: Chart | TOPIC: Email Marketing
The average amount of time people spend reading an individual email has steadily declined over the past four years, according to recent research from Litmus.
CONTENT TYPE: Infographic | TOPIC: Marketing Strategy
The year ahead is potentially filled with economic challenges and uncertainty, so how can you ensure you keep revenue on track? This infographic explores key ways to maximize sales in 2023.
This infographic, which was based on data from a survey of marketers at leading B2B brands, covers broad trends in B2B influencer marketing and looks at how the industry is changing.
CONTENT TYPE: Chart | TOPIC: Career Development
The median starting salary for a corporate chief marketing officer in the United States is expected to be $175,500 in 2023, according to recent research from Robert Half.
B2B marketers say AI/automation is the top strategy they plan to experiment with more in 2023, according to recent research from Sagefrog.
CONTENT TYPE: Infographic | TOPIC: Marketing Content
This infographic presents the graphic design trends Venngage believes will dominate in 2023, including motion graphics, 3D elements, and inclusive visuals.
Effective delegation requires understanding which tasks and decisions need to be handed off and who is best suited within your organization to tackle them. This infographic covers delegation tips from 10 well-known entrepreneurs and executives.
CONTENT TYPE: Chart | TOPIC: Martech
Marketers say they expect AI to be the most important emerging tech of 2023 and the potential impact of a recession to be the most important societal trend, according to recent research from WARC.
CONTENT TYPE: Chart | TOPIC: Marketing Management
The marketing and advertising industries are steadily becoming more ethnically diverse, though some segments are still significantly underrepresented in senior-level positions, according to recent research.
This infographic covers when account intelligence tends to be most useful. Specifically, it looks at the key touchpoints for using account intelligence in ABM strategies, go-to-market strategies, and field marketing strategies.
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