Your Content Marketing Plan
If the idea of creating a content marketing plan sounds like too much work (you don't have time for complicated stuff!), then take it easy... Start with the seven steps outlined above.
Once you have a repeatable process and you've gotten the hang of creating content, you will want to get to the next level: mapping the content to where the prospect or customer is in her respective lifecycle. But that's a subject for another time. Until then, get your content machine started!
Free Resources:
