Learn to leverage marketing technology at our free Friday Forum on July 10. RSVP now

A mobile device is the favorite toy of 44% of Generation Alpha children, according to recent research from Domain.me.

The report was based on data from a survey of 500 people in the United States who are parents of Generation Alpha kids (children under the age of 12).

Some 61% of parents of Generation Alpha children say they regularly use tech to babysit and 34% say they regularly use tech to calm down their children.

Most (54%) parents of Generation Alpha children say tech helps their kids connect with other kids in a positive way, and 87% say access to the Internet helps their kids do better in school.

Check out the infographic for more insights from the report:

Sign up for free to read the full article.

Take the first step (it's free).

Already a registered user? Sign in now.


image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji