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127 Facts and Stats About Video Marketing [Infographic]

by Laura Forer  |  
June 15, 2017

The use of online video is growing fast, with YouTube at a billion watch hours daily—and that's growing 50% year over year, according to an infographic by

Marketers are finding the medium can be an effective way to reach their audiences at any point in the marketing funnel.

With all the hype around video, what should marketers know? When is the best time to post videos? What is YouTube's role in this phenomenon? And how are brands using video to increase engagement, conversions, and revenue?

The infographic answers those questions and more. 

We couldn't fit all 127 facts and stats on this page, so click or tap on the image to see the full infographic:

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Laura Forer is a freelance writer, email and content strategist, and crossword puzzle enthusiast. She's an assistant editor at MarketingProfs, where she manages infographic submissions, among other things.

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  • by andrew Thu Jun 15, 2017 via web

    What a great infographic, so many facts, details, and things to wonder about. Thanks!

  • by JoAnne Thu Jun 15, 2017 via web

    What a well done and thought out infographic including the clear support that social marketers need to be moving to video as over 75% of social content will be consumed by video in the future and video boost connection with your audience and therefore conversion rates. Thanks for sharing

  • by Iretiola Mon Jun 19, 2017 via mobile

    Thanks for sharing.

  • by Michelle Wed Jun 21, 2017 via mobile

    This is a great article! I noticed on one of the YouTube facts it stated "No small brands on YouTube". Can you explain this or know why that is?

    Thank you!

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