If you've hit a creative roadblock, or if you just feel like your Instagram posts are getting stale, check out this infographic by social media analytics platform Unmetric.

It offers 23 ideas to add variety to your posts and, more important, to improve engagement. A few of the suggestions:

Giveaways and contests: One cosmetics brand recorded a 12% increase in audience size after running a giveaway.

Product features: Starbucks is the master at highlighting its products, so follow the coffeeshop for some inspiration.

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ABOUT THE AUTHOR
image of Laura Forer

Laura Forer is a freelance writer, email and content strategist, and crossword puzzle enthusiast. She's an assistant editor at MarketingProfs, where she manages infographic submissions, among other things.