Marketers looking to spice up their content might want to look for inspiration in fashion and entertainment magazines that have traditionally targeted women.
After all, these publications have spent decades developing editorial approaches that quickly engage audiences and successfully compel action.
So, what can marketers learn from the glossies?
A recent infographic (below) from Hero's Journey Content explores eight key ideas that brands can steal from women's magazines to create riveting content that resonates.
Check out the infographic:
You may like these other MarketingProfs articles related to Content:
Oh, boy. The dreaded sign up form.
Before you run for the hills, we wanted to let you know that MarketingProfs has thousands of marketing resources, including this one (yes, the one behind this sign up form), entirely free!
Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.