Microsoft saw the increase in brand value between 2025 and 2026, gaining $104 billion in value year-over-year.
That's according to recent research from Brand Finance.
An infographic (below) from Visual Capitalist summarizes key findings from the report.
It looks at the 10 global brands that gained the most value year-over-year, and covers the amount each brand increased in value.
Check out the infographic:
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The 10 Global Brands That Gained the Most Value Last Year [Infographic]
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ABOUT THE AUTHOR
Ayaz Nanji is a writer, editor, content strategist, and research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.
LinkedIn: Ayaz Nanji
Twitter: @ayaznanji
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