Know-How Exchange : Taglines/Names

When I think of how I feel about mortgage officers, one of the things that comes to mind is good advice. I'm a word person. Not a mortgage banker. Whenever I have any medical work done, my doctor or my dentist, who both are friends, always say, "This is what I'd tell Karen to do." That seals it for me. I trust their judgement -- not just as a doctor but as a friend.

Why not let your customers know that you are in this together. You are not Fast Buck Freddie (Mac). Your business success depends on how great a job you do for them, how successful they are. You want every mortage loan you sign to be the "best deal yet", and the one they can afford. How about . . .
Your mortgage is our reputation
Our reputation is to your good credit
Your Good Mortgage is Our Good Credit

Suzi McCoy

I had the pleasure of working with an excellent mortgage broker when I bought a house eight years ago. He never said this out loud, but the message was implied in his every action.

"I'm on your side."

Hope that helps!

I like where Susan is going with "Our reputation is to your good credit."

I get the feeling, though, that you need an all-encompassing line for addressing fellow mortgage professionals in industry presentations.

In the big picture, mortgages are a means for achieving something greater. It's not just a roof over our heads, but a lifestyle.

"Here's to achieving dreams"
"Mortgages make dreams possible"

SC

Advice you can take to the bank.
In today's climate you need to trust your mortgage broker.
A mortgage broker that is not broke.

The home give worth to the money
The Mortgage give worth to you and your home
Give us the chance to serve you